Service Innovation

Semester: Summer Term
Course Type: Lecture
Location: LG 3.152/3
Time: Friday, 09:45 – 11:15
Number of participants: 55
Language: English / Englisch
Credit points/ Contact hours: 5 ECTS/ 2 SWS
StudOn: Join StudOn course
Univis: Course information on UnivIS
Lecturers: Prof. Dr. Angela Roth, Dr. Tim Posselt

As service innovation is a hot and rapidly developing topic in traditional service industries as well as in industrial contexts, this seminar is tackling service innovation, the management of service innovation and and the design of services, from both theoretical and practical perspectives. It introduces the service-dominant logic, applies service design tools, discusses servitization issues as well as service business models, technology & services.

The seminar takes place on Fridays at 9:45 at LG 3.152/3.

Due to interactive format of the lecture the number of participants is limited. Registration for the course begins Friday, April 22, via StudOn (first come, first served).