Service Innovation

Semester: Summer Term
Course Type: Seminar
Location: Lange G. 22, 90403 Nürnberg or virtual
Room: LG 3152/3
Time: Friday, 09:45 – 11:15
Language: English / Englisch
Credit points/ Contact hours: 5 ECTS/ 4 SWS
StudOn: Join StudOn course
Univis: Course information on Univis
Lecturers: Prof. Dr. Angela Roth
Dr. Julia M. Jonas
Natalie Roth, M.Sc.

[ Findet im SoSe 2021 statt / Is offered in summer term 2021 ]

Please note: Students who have to repeat the seminar paper should contact the chair before 5th of December 2020


As service innovation is a hot and rapidly developing topic in traditional service industries as well as in industrial contexts, this seminar is tackling service innovation, the management of service innovation and the design of services, from both theoretical and practical perspectives. It introduces the service-dominant logic, applies service design tools, discusses servitization issues as well as service business models, technology & services.

The seminar is going to take place on Fridays,
from 9.45 am to 11.15 am in room 3152/3.

Attention: The first session on Friday April 26, 9.45 am will take place virtual.

A more detailed schedule will be presented in class.

There will be additional Q&A sessions. More details will be provided in class.

Please register for the course in studon!