The key promoters for the development of service innovations and for establishing an innovative culture in the service sector are the people involved. In contrast to industry sectors, the service sector has not fully developed its potential with regard to professionalization and professions. Therefore, the meta project “ServProf” contributes to substantial enhancements in the field of “Service Quality by Professional Approach”.
In order to generate a consistent and comprehensive overview of service professionalism, track records of successful professional services are combined with findings of relevant preconditions, strategies and concepts of professionalism in the service sector. The insights are based on own conceptual, empirically, and internationally gathered expertise and an analysis, followed by a synthesis of findings from within the focus groups.