[BA] Types of service in manufacturing firms – A literature review

General Topic Types of service in manufacturing firms – A literature review
Research Environment In the context of digitalization and servitization, new types of services are emerging and create multiple benefits. As different types of services exist in the context of manufacturing firms, a consistent understanding of these types is essential.
Goal For manufacturing firms to successfully develop their service offering, they need a coherent understanding of services. The aim of this thesis is to conduct a literature review to present the current understanding of services in manufacturing firms in order to contribute to the development of new service offerings.
Requirenments This thesis is in the field of IS and requires understanding of the empirical field of the manufacturing industry, motivation to apply solid scientific methods, and interest in academic research. The thesis can be written in English or German.
Approach This thesis pursues a systematic literature review according to Webster & Watson
References – Webster, J., & Watson, R. T. (2002). Analyzing the past to prepare for the future: Writing a literature review
– Baines, T. S., & Lightfoot, H. W. (2013). Made to Serve: How manufacturers can compete through servitization and prod. John Wiley & Sons.

Contact: Julian Kurtz

Process:

  1. Apply for this thesis by sending an e-mail with a short motivational text and current transcript to julian.kurtz@fau.de
  2. Initial meeting to discuss the topic and get to know each other
  3. Drafting an exposé
    1. Refine the problem statement
    2. Demonstrate the relevance
    3. Find your research question
    4. Build your research design
  4. Feedback meetings with supervisor during development
  5. Hand-in your thesis